Frequently Asked Questions - by category
Practical answers about FMS Studio as a partner and AI lead generation platform. This page summarizes how we work; binding terms are in our Terms and Conditions and Partner Terms.
General
What is FMS Studio?
FMS Studio helps service businesses launch and operate an AI-powered growth system: more visibility, more trust, more leads, and less manual marketing work. You start with a one-time Business Setup, then run one FMS AI Studio subscription with every AI agent included and monthly AI Credits. Qualified leads are paid separately from a USD Lead Wallet. We are built for operators who want infrastructure, not a vague retainer.
What is the typical FMS Studio partner journey?
Consultation, qualification, onboarding and agreement, Business Setup, AI-generated assets and pages, local visibility and capture wiring, booking and automation, then launch and optimization. Your FMS AI Studio subscription begins when you subscribe, and Business Setup includes 40 bonus AI Credits.
Who should work with FMS Studio?
Service businesses and professionals with real capacity to respond to leads: home services, medical and wellness, legal, professional services, real estate, SaaS, and other categories on our Industries hub.
How the service works
What is the typical journey?
Consultation → qualification → onboarding and agreement → Business Setup → AI-generated assets and pages → local visibility and capture wiring → booking and automation → launch and optimization. Details are on How We Work.
How is this different from a marketing agency?
Agencies often sell hours or creative packages. We deploy systems: onboarding, tiers, documented deliverables, automation, and per-lead economics where applicable. We are also not a lead vendor reselling the same names to competitors.
Pricing, Business Setup, and AI Credits
What is the Business Setup fee?
Business Setup is a one-time fee covering implementation, onboarding, AI setup, strategy, and the initial build for your tier. It includes a Lead Wallet credit and a flat 40 bonus AI Credits (the same 40 for every plan) so you can start generating immediately. The amount is disclosed before you pay, typically at checkout or on your invoice.
How does the FMS AI Studio subscription and AI Credits work?
Your FMS AI Studio subscription starts when you subscribe (billing begins immediately at checkout, no deferred start). Every plan includes every AI agent plus monthly AI Credits to use across AI Studio. AI Credits are non-cash usage credits — not money — and cannot buy leads. Monthly plan credits expire at the end of each billing period; promo and purchased AI Credits remain available until used. Annual plans are 12 months for the price of 10, with AI Credits granted monthly. Cancel anytime.
Are Business Setup fees refundable?
Generally, Business Setup and setup fees are non-refundable once services have commenced, unless your written agreement says otherwise. See Partner Terms.
How does lead pricing work?
Qualified leads are paid in USD from your Lead Wallet. Per-lead pricing depends on your industry and market and is quoted during your partnership review before you commit. No-shows are credited back to your Lead Wallet automatically (verified via Google Meet).
Why do you keep a card on file?
We use saved payment methods (processed by Stripe) to bill Business Setup, your FMS AI Studio subscription, per-lead charges, AI Credit purchases, and past-due balances as described in Partner Terms—so service continuity does not depend on manual invoicing for every event.
What happens if a lead cancels or doesn't show up?
If a lead cancels before the call or doesn't show up (verified by Google Meet attendance), the charge is credited back to your Lead Wallet balance automatically. This is applied as a balance credit—not a payment refund—so you keep the credit for your next lead without incurring additional payment processing fees. Your credit balance is always visible in your partner dashboard.
Lead generation and performance expectations
Do you guarantee a number of leads or revenue?
No. Market, offer, geography, and follow-up speed all matter. We build systems to improve capture, qualification, and booking—not to promise a fixed lead count.
What does "qualified lead" mean?
Criteria are aligned to your business during onboarding (service area, intent, budget signals, etc.). Exact definitions are scoped in your agreement or tier documentation.
Onboarding and setup
What do you need from me during onboarding?
Accurate business identity, services, markets, brand inputs, contacts, and agreement acceptance. Delays or incomplete data slow configuration and asset production.
How long does setup take?
Timelines depend on tier, scope, and how quickly you complete onboarding tasks. We provide expectations after qualification—not one-size-fits-all dates.
Website, landing pages, SEO, and content
What are "generated assets"?
AI-assisted landing pages, SEO-oriented pages (such as service-area or FAQ content), creative copy, prompts, and related materials delivered under your tier. Types and regeneration limits are described in Partner Terms.
Will you replace my entire website?
Not necessarily. Many partners add focused funnel pages and content modules that integrate with existing properties. Scope is defined per engagement.
Booking and consultations
How do strategy calls work?
Strategy calls are scheduled after a partnership review. Start with our application form; accepted partners receive a kickoff scheduling link with their acceptance email. The review and any resulting call are free; paid work begins after agreed scope and terms.
How do you reduce no-shows and scheduling friction?
Automated confirmations, reminders, and calendar integration—so prospects get a concrete next step instead of phone tag.
Industries served
Which industries do you support?
We publish industry-specific context on Industries, including home services, medical and wellness, legal, professional services, real estate, SaaS, financial services, automotive, and more.
Technical, integrations, and automation
Can you integrate with my existing stack?
Yes, where it makes sense—common tools, calendars, analytics, and payment tools. See AI Lead Generation and Business Software.
Do you build payment flows?
Yes. Payments & Monetization covers Stripe-oriented billing, subscriptions, invoices, and server-side reliability.
Support, revisions, and collaboration
How do revisions and regenerations work?
Tiers include a defined number of asset regenerations; additional work may incur fees. Support channels and response expectations follow your agreement.
What if my account is past due?
Unresolved balances may restrict new bookings, pause generation, or take published pages offline until resolved, as described in Partner Terms.